Australian court ordered Nurofen maker to pull ‘misleading’ painkillers from stores

Although, they contain the same ingredients, the products were advertised as treating specific types of pain misleading the consumers

A court in Australia court has ordered Reckitt Benckiser to remove some of its popular Nurofen painkiller products, saying the British firm had misled customers by selling identical products for different types of pain.

The Federal Court ruled that Nurofen Back Pain, Period Pain, Migraine Pain and Tension Headache Products are identical, but the drug giant firm labeled them for different ailments misleading consumers.

Although, they contain the same ingredients, the products were advertised as treating specific types of pain.

The court ordered that the products should be removed from shops within three months, while Australia is the first country to move against Nurofen painkiller.