According to a recent online survey of 818 men conducted by Hart Research Associates, men want startlingly different things in potential wives and daughters. On the one hand, wives should be attractive, daughters should not, while on the on the other hand, daughters should be independent, but wives should not. “Reading the survey as a whole, the qualities that men want most in a daughter — intelligent, independent, strong, and principled — are the qualities that help women thrive in the workplace,” writes Jeff Horwitt, a vice president at Hart Research Associates, in the Journal. Here is the qualities men value consider to be the most important in the “women” of their lives.
Men still seem “conservative”