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12
Nov 2026
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Greek tourism in 2026 heading for new record despite Middle East crisis, with revenues set to reach €25 billion

Tourism receipts rose 9.4% in the first eight months of 2026, while arrivals increased 10% – Shorter stays, tighter spending and rising operating costs are putting pressure on hotel profitability

2026 a year of rising prices for Greece’s “Airbnb” market: how occupancy and rates moved over the first nine months

Short-term rentals in Greece saw nationwide occupancy hold steady at 34.8% over the first nine months of 2026, while the average nightly rate rose 7.9% to €121.5, according to hosthub's analysis of more than 17,000 properties

The Peloponnese emerges as Greece’s affordable holiday hotspot and top investment magnet

Peloponnese hotel bookings jumped 63.8 percent this year as ferry costs push Greek families toward the mainland, while Costa Navarino, luxury resort brands and a privatised Kalamata airport drive a 1.2 billion euro wave of tourism investment

Five new five-star hotels in Greece

Five leading international luxury brands have chosen Greece for their first local openings

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