In the past few years fashion wants men having a trimmed beard.

However this trend acts negatively for the major razor manufacturers that have a significant reduction in profits.

Sales on razors in America have noted the dramatic decrease of 2.3 billion dollars,  while at the same time in Britain men resort even to facial hair transplantation.

Analysts explain that men are tired of shaving and spending lots of money on razors in order to have a clean cut face. Some have even stopped shaving all together.

This is a frightening prospect for traditional shaving companies.

In contrast the profits of companies offering hair removal has rapidly increased.