“Social Media Facebook Marketing” is the name of the first published book in Greece to analyze thoroughly the scientific techniques of Social Media especially Facebook and lay the groundwork for how these can be used as promotional tools by businesses and professionals. Publishers of the unique book are the Greek publishing houses ‘Ergasia and plithora’.

The book includes all international practices and theories developed in international conferences of the Expert Social Media by Diamandis Kitridis, as well as the strategy implemented in recent years in leading groups in Greece and abroad.

“It’s the ultimate tool to get boundaries and rules in the ‘ocean’ of online information in our days. “said the reporter, Mr. Thanasis Lalas in his speech about the book and its author, last Tuesday evening at the presentation at Benaki Museum.
To the key role played by social networks in promoting products, referred the Director of Public Relations of Microsoft Hellas, Mr. Timos Platsas. He stated that
” 61% of the Greek enterprises are using Social Networks. Facebook and other social networking platforms have already proved a real help to businesses. However, businesses will need to understand how they can be use the system properly in order for it to deliver the desired results”.