The last time we looked at the U-Boat Worx Nemo submersible, it was April 2020, strange days when every single person on Earth would have loved to torpedo deep down into the sea in search of purer surroundings. Unfortunately, the production start was listed at the time as a vague “when market demand has been met.” Oh, and the price tag was $1 million … so not many people were going to fulfill those underwater fantasies, anyway. Fast-forward to September 2022, and both hurdles have been cleared … to a point. After launching the Nemo last year, U-Boat Worx has commenced volume production and cut the price nearly in half. Sure, that’s still a very expensive water toy, but now at least some decamillionaires can rub bubbles with the billionaires joysticking their way around the subaquatic depths.

U-Boat Worx held the official premiere of the Nemo close to a year ago at the 2021 Monaco Yacht Show and has since delivered the first models to customers. While the company’s other subs are built to order, serial production was always the plan for the Nemo. U-Boat Worx is ramping up production now with the goal of getting 1,000 subs in the water by 2030.

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The production increase enables U-Boat Worx to drastically cut pricing. While the €590,000 (approx. US$599,000) Nemo 2 base may not read much like “low, low prices” to the average Joe, it represents a nearly 40 percent drop from the model’s original €975,000 price point ($990,000 at today’s exchange rates). That’s nothing to scoff at in the submersible space, where seven- and eight-figure price tags are expected.

Read more: New Atlas