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From market vendor to Milan’s “King of the Night:” The influencer who was arrested

He once sold fruits and vegetables at a local market. Today, Lacerenza is one of Italy’s most famous influencers, with 260,000 followers

Newsroom March 8 10:00

He was known for his extravagant parties and provocative posts—like the time he washed his Ferrari with champagne. But his rise to fame in Milan’s nightlife ended abruptly when he and his ex-girlfriend, a well-known TV personality, were arrested on charges of money laundering, drug trafficking, and prostitution.

The case came to light when authorities began investigating the club he owned in Milan, where customers were reportedly spending hundreds of thousands of euros in a single night. Witnesses described VIP rooms, high-end escorts, champagne bottles opened with iPhones, and cocaine served on silver-plated scales.

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The fall of Milan’s “King of the Night” happened in spectacular fashion, as the once-humble market vendor transformed into a symbol of excess and scandal. With the investigation still ongoing, his story serves as a reminder that living in the fast lane can quickly lead to a dead end.

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