The Russian-based fast food chain, ‘Vkusno I Tochka’ (‘Tasty and That’s It’), has gone international, expanding into Belarus.
“We are entering a new market,” said Alexander Govor, owner of the chain. “Now Vkusno I Tochka will operate not only in Russia, but also in Belarus.”
“This is just the beginning,” he added.
Vkusno I Tochka took over McDonald’s in Russia after the US fast food giant quit the country, following the Russian invasion of Ukraine.
Top secret meeting between US and Russian intelligence service heads in Ankara
Since opening in June, its 800 restaurants have been blighted by supply chain issues, including shortages of fries and Coca-cola, in what was a bumpy start for the Russian rebrand.
In a statement released on Friday, the company said it was “completing” a franchising agreement with a Belarusian chain of fast-food restaurants owned by KSB Victory.
Read more: Euronews
